#1. Sony E3 Press Conference 2016
78 Minutes | 16 Games Shown | 9 Reveals
Big Games: God of War, The Last Guardian, Horizon: Zero Dawn, Resident Evil VII, Death Stranding, Crash Bandicoot ’N’ Sane Trilogy, Spider-Man PS4, Days Gone
Structurally, Sony’s 2016 show was almost the perfect video game press conference. Someone appeared to talk on-stage exactly 5 times: Once to welcome everyone, once to announce VR’s release date and price, once to announce a remaster of the original 3 Crash Bandicoot games, once more for an epic introduction for Hideo Kojima, and one final appearance to close out the show. Between that, trailers and stage demos were presented back-to-back-to-back with absolutely zero interruption– letting each game speak for itself. Sure, the demos could have been spaced out a little better to give the latter part of the presentation more “oomph”, I’m not sure the God of War music was worth a seven minute medley to start off, and I still have some qualms about showing a new IP early in the press conference and then demoing it later as the closer (why, oh why did they not put the Hideo Kojima segment last?), but overall, this was essentially exactly what I wanted out of a live E3 press conference after seeing how great Nintendo’s tightly coordinated Digital Events had been. Every single press conference has something to learn from what Sony did last year.
#2. Sony E3 Press Conference 2015
91 Minutes | 22 Games Shown | 5 Reveals
Big Games: Uncharted 4: A Thief’s End, The Last Guardian, Horizon: Zero Dawn, Final Fantasy VII Remake, Shenmue III, Star Wars Battlefront, No Man’s Sky, Street Fighter V, Call of Duty: Black Ops III
I’d like to imagine the executives at Sony had a smug grin going into their presentation at E3 2015. Not only did they have their arguably biggest title in Uncharted 4: A Thief’s End, an engrossing and visually stunning new IP in Horizon: Zero Dawn, a deal with Activision for timed exclusivity on multiplayer content in Call of Duty, and, most importantly, three of their most asked for titles to make the crowd go crazy in The Last Guardian, Final Fantasy VII Remake, and Shenmue III. They also started to trim the fat from years past by cutting down on the commentary surrounding trailers and stage demos, and limited the non-game segments of the presentation to a few important and well-received announcements later in the presentation. Besides a technical hiccup at the start of the Uncharted 4 demo, there really wasn’t much else to criticize.
#3. 2014 Nintendo Digital Event
47 Minutes | 12 Games Shown | 5 Reveals
Big Games: Zelda Wii U (Breath of the Wild), Super Smash Bros. for Wii U/3DS, Pokémon OmegaRuby & AlphaSapphire, Splatoon, Mario Maker, Kirby and the Rainbow Curse, Captain Toad: Treasure Tracker, Yoshi’s Wooly World, Bayonetta 2, Xenoblade Chronicles X
2014 was the year that proved that the pre-recorded digital presentation format could work. Rather than use their “Nintendo Direct” update style like the year before, Nintendo opted for cutting everything else out and just giving viewers trailers, gameplay under edited developer commentary, and entertaining animated interludes. Essentially, it was the blueprint for the presentation Sony adapted two years later for a live setting. Developer Commentaries generally kept to games they felt needed them or big titles they felt viewers would allow more time to be spent on, and each was spaced out fairly well to prevent and one part of the presentation from feeling a little too slow. Of course, there still was room to grow. I’m still against a single game being used to open and close the show, and I think Splatoon is a game that’s so easy to understand visually that it didn’t necessarily need a discussion alongside its trailer, but even then, Smash had the capacity to bookend the show and I can understand why Nintendo would feel a new IP should get a discussion.
#4. Bethesda 2015 E3 Showcase
78 Minutes | 8 Games Shown | 2 Game Reveals (Includes Dishonored: Definitive Edition)
Big Games: Fallout 4, Doom, Dishonored 2
Bethesda’s decision to jump into the E3 Press Conference pool was well-timed. That year, especially, they had enough games to fill at least an hour-long show, and had three big-name games to act as pillars throughout the presentation in Doom, Dishonored 2, and Fallout 4. Those three games took most of the show’s almost-80-minute runtime (around 50 minutes of it, to be more exact), but the anticipation for each kept viewers entertained. The show definitely felt less tightly sown together than it could have been, but that looseness was tied to Bethesda’s approach to the presentation– casually showing of games to a group of friends.
#5. Microsoft 2014 E3 Media Briefing
90 Minutes | 23 Games Shown | 10 Reveals
Big Games: Halo: The Master Chief Collection, Halo 5: Guardians, Sunset Overdrive, Crackdown, Scalebound, Tom Clancy’s The Division, The Witcher 3: Wild Hunt, Rise of the Tomb Raider, Dragon Age: Inquisition, Call of Duty: Advance Warfare, Assassin’s Creed: Inquisition
Phil Spencer, after taking over at Xbox, had promised before E3 2014 that the show would be all about the games– a response born from a perception that the Xbox One was a little too focused on being a multimedia machine than a game machine. With that goal in mind, Microsoft’s 2014 presser was jam packed with even more titles than they had the year before. Those that were shown didn’t usually overstay their welcome, with most trailers and demos cutting down on the amount of talk around them, and spaced-out fairly well. There wasn’t much in the way of definitive opener and closer-level titles– Phil Spencer spoke at the beginning and the end in an attempt to frame the show– but there was enough real meat and a constant stream of smaller peaks surrounding the big Halo: The Master Chief Collection segment in the middle to keep the show interesting. The biggest criticism? The show had 7 Cinematic Trailers– which looked nice but told nothing of how the games played, several of which still haven’t release or have been cancelled altogether.
#6. Microsoft 2013 E3 Media Briefing
90 Minutes | 20 Games Shown | 14 Reveals
Big Games: Titanfall, Metal Gear Solid V: The Phantom Pain, “Halo”, Dark Souls II, Ryse: Son of Rome, Killer Instinct, Sunset Overdrive, Quantum Break, Dead Rising 3, The Witcher 3, Battlefield 4
Imagine for a brief moment that the smog of Microsoft’s shitty anti-consumerist business decisions had not dragged down any and all announcements and games that they had brought with them to E3 2013. I don’t think there’s a mistake that so poorly affected a gaming company’s sales in the last decade– and remember, Nintendo exists! If that decision weren’t hanging over them, their E3 2013 press conference could have easily blown Sony’s out of the water. Instead, what we remember from that year is Sony slowly spending 10 minutes getting raucous applause for telling everyone that they weren’t changing anything. Having only 3 CG trailers in 14 total reveals, great openers and closers with Metal Gear Solid V: The Phantom Pain and Titanfall 2, and a 90 minute press conference packed with interesting titles should have been a boon to Microsoft’s sales. Instead, they were turned into a doormat.
#7. Microsoft 2015 E3 Briefing
90 Minutes | 21 Games Shown | 8 Reveals
Big Games: Halo 5: Guardians, Minecraft for Microsoft HoloLens, Gears of War 4, Gears of War: Ultimate Edition, Fallout 4, Dark Souls III, Rare Replay, Re:Core, Plants vs. Zombies: Garden Warfare 2, Tom Clancy’s The Division, Tom Clancy’s Rainbow Six: Siege, Sea of Thieves
Like the years prior, Microsoft made a concerted effort to pack their 90 minute press conference with games in 2015. They didn’t have the same number or level of reveals as they had the year prior– and many of the titles they announced in 2014 didn’t make an appearance at E3–, but they had one very important thing going for them: two huge titles in Halo 5: Guardians and Gears 4 to open and close the show. surrounding those two titles were a host of big demos and announcements: Xbox One Backwards Compatibility, Mods in Fallout 4, Rare Replay, and an absolutely spectacular Microsoft HoloLens demo. Unfortunately, unlike the year prior, a little bit of bloat snuck in to the proceedings. In the first half of the press conference, they let Bethesda, EA, and Ubisoft walk onstage to talk perhaps just a little too much about their games. This, followed by an indie segment extended by bringing up 4 different developers one-by-one to talk about their games before showing a trailer, left the presser without that big, AAA game to act as the tentpole in the middle of their conference.
#8. Sony E3 Press Conference 2013
108 Minutes | 29 Games Shown | 3 Reveals
Big Games: The Last of Us, Destiny, Killzone: Shadow Fall, inFamous: Second Son, The Order: 1886, Beyond: Two Souls, Gran Truismo 6, Final Fantasy XV, Kingdom Hearts III, Watch Dogs, Assassin’s Creed IV: Black Flag, Mad Max
If it weren’t obvious by my comments about the 2013 Microsoft Press Conference, I think that Sony’s presser the same year was actually relatively weak, but managed to drown out criticisms with enough games, a pretty great Final Fantasy XV and Kingdom Hearts III reveal, and about 10 minutes of dunking on Microsoft’s anti-consumer policies. What’s funny is that features of the Xbox One reveal presentation that garnered criticism– too much focus on non-gaming functions– showed up quite a bit at Sony’s presentation. After a nice string of game trailers and announcements for PS3, Sony was finally forced to reveal the PS4’s design and then invited the CEO of Sony Entertainment to talk about TV and Film, followed up by even more commentary about Music, Movies, and Media services on PS4.
It was the only real lowlight of the presentation, as it came right in the middle, just as the conference was beginning to heat up. Inevitably it took some steam out of the great run they had through the end, including Adam Boyes bringing out 8 indie developers on stage to show off their games– really the first time that had happened at E3, which started a trend that Xbox has been doing every year since. Of course, I also can’t entirely hold the Microsoft Roast of 2013 against them– it was so well planned an executed that I can’t just look at the presentation as if Microsoft hadn’t made a huge mistake. They did, and Sony used it to make one of the most memorable moments in E3 history.
#9. Ubisoft 2015 E3 Media Briefing
71 Minutes | 12 Games Shown | 5 Reveals
Big Games: Ghost Recon Wildlands, Assassin’s Creed Syndicate, The Division, Rainbow Six Siege, South Park: The Fractured but Whole, For Honor
Ubisoft’s 2015 show was surprisingly well structured. It may not stand out compared to some of the better shows on this list, but they knew what games people wanted to see, spaced their bigger, demoed games out, and put their less anticipated games in the space between without wasting too much time on each one (save the time spent having Jason Derulo perform midway through the presentation). If you make a main pillar of your presentation a game reveal, usually you want that game to be more of a known quantity that players may already have attachment to than an entirely new IP, and they managed that well with South Park and Ghost Recon opening and closing the show. Peaking in the middle of the presentation was an interesting reveal in For Honor, as well as a demo with a twist ending in The Division, and a somewhat unexpected focus on story in Rainbow Six Siege. It wasn’t a perfect presentation, but it was certainly the best Ubisoft had to offer in the past four years.
#10. Sony E3 Press Conference 2014
106 Minutes | 30 Games + 1 TV Show + 1 Film Shown | 12 Reveals
Big Games: Uncharted 4: A Thief’s End, Batman: Arkham Knight, GTA V, Metal Gear Solid V: The Phantom Pain, Destiny, The Last of Us Remastered, Mortal Kombat X, The Order: 1886, LittleBigPlanet 3, Bloodborne, Far Cry 4, Dead Island 2
Sony’s E3 Presentation in 2014 was certainly the least memorable of the last four years, and in many ways, it suffered from similar problems that the 2013 show did. About halfway through the press conference, after a somewhat drawn out, but charming segment where Adam Boyes announced titles through “fan-letters,” Andrew House took over and spent the next half hour walking through all the non-gaming topics they would slowly cut down on in the next two years– things like PlayStation Camera, Project Morpheus (PlayStation VR), Free 2 Play titles, PlayStation Now, PlayStation TV, the PS Plus TV Show Powers, and the Ratchet & Clank feature film. And like 2013, it was again, a shame considering how they’d set up strings of pretty good trailers and demos around it, and had good peaks throughout the presser in Destiny, to start, Far Cry 4, No Man’s Sky, and then 5 huge games at the end in The Last of Us Remastered, Metal Gear Solid V: The Phantom Pain, Grand Theft Auto V, Batman: Arkham Knight, and Uncharted 4: A Thief’s End.
#11. EA E3 2013 Press Conference
57 Minutes | 12 Games Shown + 1 Film | 4 Reveals
Big Games: Battlefield 4, Dragon Age: Inquisition, Titanfall, Mirror’s Edge
In all honesty, the biggest crime committed by EA’s 2013 press conference was that it may have helped screw over their 2014 presser by announcing Star Wars Battlefront and Mirror’s Edge with slick CGI teasers, leaving the latter year with no choice but to only use pre-alpha footage if they wanted to remind everyone that they were in development. They probably did not need 3 different celebrity appearances, and there’s debate to be had on whether Plants vs. Zombies: Garden Warfare is a good announcement to lead off your press event with (I thought it was a fun way to begin, considering the reveal trailer pretended to be a Battlefield game for the first minute or so), but they had a good collection of known games and new reveals, and tucked their EA Sports titles neatly away between segments for anticipated titles in Dragon Age: Inquisition and Battlefield 4. It could definitely have used some cleaning up in certain places (as usual, EA Sports), but overall, it was actually a fairly well constructed press conference.
#12. Nintendo Direct @ E3 2013
41 Minutes | 12 Games Shown + 25 Games in a Reel | 4 Reveals
Big Games: Super Smash Bros. for Wii U/3DS, Mario Kart 8, Super Mario 3D World, Donkey Kong Country: Tropical Freeze, Pokémon X & Y, Bayonetta 2, The Legend of Zelda: The WindWaker HD, (Xenoblade Chronicles) X, The Wonderful 101
Nintendo’s E3 2013 Direct gives me such mixed feelings. On the one hand, they left out big titles like The Legend of Zelda: A Link Between Worlds and Pikmin 3, yet spoke on Wii Party U, Wii Fit U, and Art Academy. On the other, they had 4 big reveals in Mario Kart, Donkey Kong, Super Mario 3D World, and the dynamite closer Smash Bros. Even the structure has me at odds. The Direct style of presentation where Satoru Iwata presented a game’s trailer, then talked about it afterwards, made each topic feel more drawn out than they needed to be. They took up a large chunk of time right in the middle of the direct just to tell viewers they had delayed two titles I’m not sure many people even cared about, and show off two separate, extended demo reels for third party games they didn’t care about actually promoting. And yet, they opened strong with Pokémon X & Y and two big reveals, and ended in a string of titles capped off by, again, a spectacular closing title in Super Smash Bros. For every big win, there was a disappointing flaw, and the entire presentation ended up suffering for it. In that way it was really just an average press conference, despite the titles that came out of it.
#13. Ubisoft 2013 E3 Media Briefing
83 Minutes | 13 Games Shown | 5 Reveals
Big Games: Tom Clancy’s The Division, Assassin’s Creed IV: Black Flag, Rayman Legends, South Park: The Stick of Truth, The Crew
Ubisoft’s 2013 show wasn’t particularly memorable. Not in a bad way, even. Their pressers are often structured very similarly so if there isn’t a defining moment that attracts attention, good or bad, the entire show dissolves and gets mixed in with the more memorable or horrifying Ubisoft E3 moments. The event was essentially structured around three specific reveals: Rocksmith 2014 to open the show, The Crew in the middle, and a visually impressive closer in Tom Clancy’s The Division– each coming with a demo while virtually all other games only received a trailer. The structure was good, it’s just that each piece wasn’t necessarily strong enough to act as a pillar on their own. The Division was the closest, considering how interesting it looked at the time, but The Crew needed to be backed up directly by the more hotly anticipated Watch Dogs right after, and Rocksmith 2014, while an interesting opener, didn’t exactly set the presser running out the gate.
#14. Microsoft 2016 E3 Briefing
90 Minutes | 17 Games Shown | 6 Reveals
Big Games: Gears of War 4, Re:Core, Halo Wars 2, Final Fantasy XV, The Division, Battlefield 1, Dead Rising 4, Scalebound, Sea of Thieves, Tekken 7
2016 almost felt like an off-year for Microsoft. A lot of the focus of the presentation was on their system improvements and new console announcements– Xbox Live features, Customizable Controllers, Xbox Game Preview, and of course, Xbox One S, Xbox Scorpio– the last two of which opened and closed the show. The excess time they spent making those announcements compounded on the fact that a few game segments were dragged out more than they needed to be– Forza Horizon 3, Sea of Thieves, and Halo Wars 2 each received a trailer, excessive commentary, and then either another gameplay trailer or stage demo– to make Microsoft appear as if they were lacking in content. It certainly didn’t help that at least a third of their demos did not show well– Final Fantasy XV and Scalebound both showed boss battles against a giant opponent that may have put more people to sleep than made want to purchase those games. But while they may have shown fewer games than in years past, that didn’t mean they were lacking, just that the structure of the presentation was flawed enough to give that impression.
#15. EA E3 2015 Press Conference
84 Minutes | 14 Games | 4 Reveals
Big Games: Star Wars Battlefront, Mass Effect: Andromeda, Mirror’s Edge, Plants vs. Zombies: Garden Warfare 2
It seems all EA press events have the capacity to start fast and then trail off when they realize they need to cover all the EA Sports titles. 2015 was no exception, as they started off the show well with Mass Effect: Andromeda, Need for Speed, Star Wars: The Old Republic – Knights of the Fallen Empire, and finally, a perfect change of pace with Unravel, followed by literally the worst transition in the history of E3 Press Conferences when the previous game’s peace was upended by the loud Plants vs. Zombies: Garden Warfare 2 segment. After that, EA Sports began. At some of EA’s best press conferences, they focus on a few sports titles that they specifically want to push while glossing over the others they think will likely sell anyway. This was not one of those years. Virtually every title was covered, one-by-one, with a little bit of EA Mobile games tucked in between, and a little too much time spent showing off with a celebrity appearance by soccer legend Pelé. If the show had more focus, the presser likely would have been about 30 minutes shorter. Instead, the second half of the presser likely put many viewers to sleep– at least until the spectacularly orchestrated Star Wars Battlefront demo jerked them back out of it.
#16. Bethesda 2016 E3 Showcase
59 Minutes | 8 Games Shown | 3 Game Reveals
Big Games: Dishonored 2, Quake Champions, Skyrim – Special Edition, Prey
In a way, after E3 2015, Bethesda’s 2016 show almost felt unnecessary. Two of the big 3 games from the previous year had already released and there wasn’t much more to fill in the void that was left. Because of that, the loose air that 2015’s structure had created felt a little more like bloat in 2016– spending time they didn’t necessarily need to use in an attempt to justify an hour long presser. Their replacements for the two missing pillars were short trailers announcing Quake Champions and back-to-back trailers for The Elder Scrolls V: Skyrim Special Edition and a new game using the Prey license. The remaining time was filled through updates, thank you’s, and DLC announcements for the games that had already released. The saving grace of the show, of course, was Dishonored 2, which was presented much in the same way that Doom and Fallout 4 had been the year before: extensive looks at concept art, early story, and gameplay to effectively close out the show.
#17. Ubisoft 2014 E3 Media Briefing
60 Minutes | 8 Games Shown | 2 Reveals
Big Games: Far Cry 4, Assassin’s Creed Unity, The Division, Rainbow Six Siege, The Crew
Like 2013, Ubisoft’s 2014 Media briefing could be easily forgotten. Instead of being structured around reveals, the show focused on their three biggest titles: Assassin’s Creed Unity, a reveal for Tom Clancy’s Rainbow Six Siege, and a very well directed show opener with Far Cry 4. At 60 minutes, it was much shorter than their other shows on this list, but even with that, the content didn’t feel as compacted. With only 8 games, their two “casual” titles, Just Dance 2015 and Shape Up ended up with two of their 4 demos, and their remaining pillar title from the previous year, The Division, was demoed at another show and simply had a cinematic trailer here. It essentially had an opposite position to the previous year’s showing: pretty good pillars, fairly boring fillers.
#18. EA Play 2016 Press Conference
58 Minutes | 6 Games | 0 Reveals
Big Games: Battlefield 1, Titanfall 2, Mass Effect Andromeda
With three big games to show off, you’d have assumed EA would have had enough for a good press conference in 2016. Instead, despite Titanfall 2 and Battlefield 1 doing all they could to prop up the event, everything in between just felt like mush. They didn’t actually show much off from Mass Effect Andromeda, instead opting for a commentated “Behind-the-Scenes” video showing a lot of modeling, concepting, and maybe a snippet or two of in-game video. The normal EA Sports fair was stretched out even further by more celebrity appearances, an eSports segment, commentary on EA Play and EA Access, and a 1 Act play to introduce a campaign to FIFA 17. The small game they brought in like the year prior, Fe, failed to be a change-of-pace title like Unravel the year before, as there just wasn’t anything around it to change the pace from. Worst of all, the Star Wars games everyone was expecting just weren’t there, as instead, viewers received an announcement of a Star Wars Battlefront next year and a video where a whole bunch of EA development teams talk about making Star Wars titles without being able to actually show any of them.
#19. Square Enix E3 Conference 2015
78 Minutes | 18 Games Shown | 3 Game Reveals
Big Games: Kingdom Hearts III, Deus Ex: Mankind Divided, Just Cause 3, Hitman, Rise of the Tomb Raider, Final Fantasy VII Remake
Of any E3 show in the past 4 years, Square Enix’s 2015 presentation felt the most like an actual press conference. Developers and Producers were called up to the stage, every announcement was given excess commentary, a trailer, and generally even more commentary after. It was as opposite a presser to Sony’s tightly knit ’16 show as you could possibly get. And despite all this, the show still managed to structure itself well along three excellent pillars– Just Cause was a fun kick-off, Deus Ex helped close alongside a short announcement of “Project Setsuna” (I am Setsuna), and their biggest game, Kingdom Hearts III, was shown off right at the halfway point in the presentation.
What dragged the show down wasn’t even what happened during the press conference. Instead of saving content and reveals for their own press event, Square Enix showed off trailers at Microsoft and Sony’s press conferences the day before and then showed them again at their own event. Ignoring the fact that showing off content that everyone has already seen before is just generally not what you want to do at an E3 conference, one of those games was Final Fantasy VII Remake– arguably the most hype-inducing reveal E3 has had in years. If that content had been saved for their own press event, instead of being revealed at others, it could have landed this show in the top 5. As it stands, a bloated conference with a large amount of content viewers have already seen just doesn’t make for a good show.
#20. 2015 Nintendo Digital Event
48 Minutes | 15 Games Shown | 7 Reveals
Big Games: Star Fox Zero, Super Mario Maker, Metroid Prime: Federation Force, Mario & Luigi: Paper Jam, The Legend of Zelda: Tri-Force Heroes, Xenoblade Chronicles X, Fire Emblem Fates, Yoshi’s Wooly World, Yo-kai Watch
Nintendo’s 2015 presentation really was a mess on a lot of fronts. First, they made two of their best announcements: Earthbound Beginnings and the new Super Smash Bros. DLC at the Nintendo World Championships two days prior. And despite having more new game announcements and an absolutely amazing opening to the show, virtually all their games fell flat– the most notable being Metroid Prime: Federation Force, which turned off viewers so badly that a petition emerged to ask Nintendo to cancel the game entirely. The Developer Discussion segments that were so well used the year before showed up for a lot of titles that didn’t need them, sometimes accompanying a trailer that got across the same information just as well– and the games that did need them (Federation Force) were left hanging. What resulted was a sloppy, bloated presentation without anything bigger than their opening game, and, really, a travesty to humanity in the “Let’s Super Mario” video they thought would be a great way to wrap everything up.
#21. Ubisoft 2016 E3 Media Briefing
119 Minutes | 11 Games + 1 Film | 4 Reveals
Big games: Watch Dogs 2, Ghost Recon Wildlands, For Honor, South Park: The Fractured but Whole
It says a lot about how a press conference is going when you have a fairly long trailer for a VR Star Trek game, and then have LeVar Burton come up on stage for a lengthy discussion about that game, and yet have that 8 minute topic somehow be of average length compared to some of your other segments. Structurally, Ubisoft’s presser went about 60 minutes too long– the bloat of the affair apparent very early when a South Park: The Fractured but Whole discussion went 13 minutes instead of what could have been a 5-minute trailer that accomplished the same goals. Ubisoft seemed intent on bringing in developers, sitting them down on the couch and having extended conversations with them about their game– which is great for the kind of livestream showcases you see later in the week on sites like IGN or GameSpot, but terrible in a show where you want to keep viewers’ attention from start to finish.
#22. EA E3 2014 Press Conference
55 Minutes | 13 Games Shown | 3 Reveals
Big Games: Battlefield: Hardline, Dragon Age: Inquisition, “Mass Effect” title, “Star Wars Battlefront” title, Unnamed Criterion Title, “Mirror’s Edge” title
It’s one thing to show up to an E3 press conference and spend too much time on each of your games, or show games no one wants, or even showing off already-seen content expecting it to be as entertaining the second time. It’s another completely to show up to an E3 press conference and just straight up have nothing ready to show. Yet that’s exactly what EA did in 2014. Without something playable for each, EA was forced to show concept images, prototype gameplay and developer commentary videos in place of their most hotly anticipated games that were all more than a year off (the last title, Mass Effect Andromeda, finally released this year). Besides that, the only non-EA Sports titles they were able to show were a small MOBA title that was eventually cancelled, The Sims 4, and their remaining two “big” titles: Dragon Age: Inquisition and Battlefield: Hardline. It was the kind of press conference that makes you wonder if EA could even pull off any press conferences without EA sports– because they certainly couldn’t that year.
If you want to see my thought process in grading each press conference, check out yesterday’s article on building a better E3 press conference.